People rewind

the parts we cut.

Then they finish.

We edit long-form YouTube for creators who post every week, from Chicago and everywhere else: the cut, the sound, the captions and the first thirty seconds.

Editing every week for Burl & Bench, Pantry Hours, Northbound Miles, Penny Ledger and nine other channels.

A woodworker in a plaid shirt and apron chiselling a joint at his bench
0:29 / 16:20· Intro
Building a tool chest from one sheet of plywood
Burl & Bench
412K subscribers
214K views · 2 days ago
A woodworker in a plaid shirt and apron chiselling a joint at his bench
0:29 / 16:20· Intro
A woodworker in a plaid shirt and apron chiselling a joint at his bench
0:29 / 16:20· Intro

Most viewers decide in thirty seconds.
This is how we spend them.

The opening of Burl & Bench’s tool chest video, shot by shot, and how many stayed for it.

0:00of 0:30
0:00The last cut, first
0:05The chest, drawn in one take
0:12Everything it takes, in one shot
0:18Where most builds go wrong
0:25Title. We're in.
0:00
The last cut, first
0:05
The chest, drawn in one take
0:12
Everything it takes, in one shot
0:18
Where most builds go wrong
0:25
Title. We're in.

Every setting, already set.
Five things we do to every video.

A cyclist riding a valley road below the mountains
Straight off the card
9:30 / 23:10

Footage in Monday.
Ready by Thursday.

Every video comes back with its title, description, chapters, captions, end screen and checks done, scheduled for the hour your viewers are most often on. You press nothing.

A hiker resting on the rim of a canyon24:05
canyonrim_final_v7.mp4
Three days along the canyon rim, no resupply
Details
Video elements
Checks
Visibility
Uploading 8%Schedule

Thursday, 5:00 PM.
Then the first two days.

212K

views in the first day, 2.4 times the channel’s usual

11.4%

click-through on the thumbnail that won the test

9:48

average view duration, from 5:44 before

RealtimeUpdating live
212,407
Views · last 48 hours
Published Thursday, 5:00 PM
48 hours agoNow
Building a tool chest from one sheet of plywood
Burl & Bench
212,407

Pick how often you post.
We fill the calendar.

November 20264 scheduled · 5:00 PM
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Weekly
$2,600a month
4 uploads · Back in three days
Edit, sound, captions, chapters
Two rounds of notes
Thumbnail tested three ways
Start this plan

The comments mention the edit.
Usually by timestamp.

Pinned by Rewound
@burlandbench2 weeks ago
We used to lose half the room at the cut list. 6:12 is now the most rewatched minute on the channel, and I didn't film anything new for it.
Theo Marr, Burl & Bench
2.4KReply
@pennyledger2 months ago
Footage in on Monday, scheduled for Thursday at 5. I haven't opened the upload page since March.
Dana Okoye, Penny Ledger
3.1KReply
@pantryhours1 month ago
They took out every time I said “okay, so”. I counted afterwards. Forty-one times in one video.
Mara Lind, Pantry Hours
1.1KReply
@northboundmiles3 weeks ago
The canyon edge at 9:40 is one shot that runs a full minute. I would have cut it. They were right not to.
Jonah Reyes, Northbound Miles
842Reply
@switchbackrides5 days ago
Same climbs, four minutes shorter. Nobody has asked where the four minutes went.
Pieter Vos, Switchback Rides
596Reply

Before you send footage.
Tap a question.

How fast do edits come back?

Three days on Weekly, two on Channel and four on Starter, counted from when your footage finishes uploading. You get a review link and leave notes on the frame.

…more

How do I send footage?

Upload to the folder we set up for your channel, or send a link from wherever it already lives. Proxies are fine; we relink to the originals before export.

…more

Will the edit sound like me?

We start with three of your past videos and a call about what you like in them. Most channels say the first edit already feels like theirs. By the second, it does.

…more

How many rounds of notes?

Two on Weekly and Channel, one on Starter. Notes are left on the frame itself, so nobody argues about which bit you meant.

…more

Do you write titles and thumbnails?

On Weekly and Channel, yes. We test three thumbnails and two titles and keep whichever wins the first day. On Starter we check and resize the one you send.

…more

Do you post the video for us?

We schedule it on your channel at the hour your viewers are most often on, with the description, chapters, end screen and cards in place. You press nothing.

…more

Can we pause a month?

Yes. Tell us before the month starts and nothing is billed. Your folder, notes and style sheet stay where they are.

…more

Notes from the edit.
About one a fortnight.

What we learn cutting thirteen channels a week: openings, sound, packaging and the graphs we trust.

Turn on notifications

One email when a note goes up, about once a fortnight. Nothing else, and one tap to stop.

Your next upload premieres in
–:––:––
1,204 waiting
Your next upload premieres in
–:––:––
1,204 waiting
Your next upload premieres in
–:––:––
1,204 waiting

Send this week’s footage.
We’ll have it back by Thursday.

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