Journal.
Notes from the edit.

What we learn cutting thirteen channels a week, written down about once a fortnight.

Notes from the edit

Rewound · 4 notes

A creator filming herself with a guitar on a tripod camera

6 min read

The first thirty seconds are an edit, not an intro

A desk from above with a laptop, headphones and a sketchbook

5 min read

Why we cut to the sound of the tools

Notes written by hand next to a laptop

7 min read

Reading the Most replayed graph without fooling yourself

Sketching thumbnail ideas in a notebook beside a laptop

4 min read

Three thumbnails, two titles, one winner

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One email when a note goes up, about once a fortnight. Nothing else, and one tap to stop.

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