Packaging and upload
Title, thumbnail tested three ways, description, end screen and the schedule, handed back ready.
Send your footage
Weekly and Channel plans
Ambient mode
Thumbnail and title tested before it goes live
What it is
Everything around the video: title, thumbnail, description, end screen, cards and the schedule.
How we do it
We make three thumbnails and two titles, test them in the first hours, and keep the winner. The description and chapters are written from the edit, the end screen points at the next video people should watch, and the upload is scheduled for your audience’s busiest hour.
What you get back
A video that is finished on your channel, not a file in a folder. You press nothing.
Where it worked.
Channels that have it on.
Building a tool chest from one sheet of plywood
Burl & Bench
·
1.8M views · 3 weeks ago
A weekly build channel that was losing people at the cut list. We moved the plan to the front and cut the build to the sound of the tools.
Hand-rolled pasta with a Sunday ragù
Pantry Hours
·
1.2M views · 4 weeks ago
A home-cooking channel that talked through every step. We let the pan do the talking and moved the recipe card to the end.
Three days along the canyon rim, no resupply
Northbound Miles
·
642K views · 1 month ago
Ten hours of trail a day. We cut each day to what a hiker would remember, and let the quiet parts run.
The other settings.
All five are in every Weekly plan.
Cut and pace
The edit itself: the order, the rhythm and the minutes nobody needed.
In every plan
Colour
One look across the whole video, matched shot to shot, from flat or log footage.
In every plan
Sound
Voice first, music under it, the room cleaned, mixed to −14 LUFS for YouTube.
In every plan
Captions and chapters
Captions written and timed by hand, chapters named from the edit, in two languages if you want.
In every plan
Packaging and upload
Title, thumbnail tested three ways, description, end screen and the schedule, handed back ready.
Weekly and Channel plans